Pro Installer October 2016 - Issue 43 | Page 43

PRO INSTALLER OCTOBER 2016
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43

PRO VEHICLES

New powered pallet trucks

Family firm SHS Handling Solutions has launched a new range of powered pallet trucks .
The LIFTEK range is designed to enhance operational manoeuvrability , improve productivity and reduce the risk of injury when loading and moving goods . The company chose to exhibit for the first time and launch the new range at the IMHX show at Birmingham NEC . The event is dubbed the largest meeting place for the UK ’ s logistics industry and was due to host 20,000 supply chain professionals and over 450 exhibitors in September .

WIN MORE DOMESTIC ALUMINIUM BUSINESS

Gloucestershire-based aluminium fabricator Customade has launched extra support to help installers make the most of rising demand for aluminium in the domestic sector .
The latest developments unveiled by the fabricator include a highend retail website and an approved installer network scheme for REAL Aluminium installers . The dedicated retail website - www . real-aluminium . co . uk - will generate high quality leads for installers of Customade ’ s REAL Aluminium range of windows , bi-folding doors , sliding doors , composite doors , French doors , residential doors and roof lanterns . Created to help installers win retail business by inspiring and informing homeowners , the new consumer-driven website highlights the characteristics of aluminium and features the complete range of REAL Aluminium products . The real benefit of the website though , the fabricator says , is the volume of high quality leads it generates for REAL Aluminium installers within their exclusive territory . Claire Miller , Customade group ’ s marketing manager , explains : “ Despite the lure of higher profit margins , many installers have been reluctant to enter the world of aluminium because there were so many obstacles in their way . Long lead times , poor marketing support and a lack of qualified consumer sales leads were the top hurdles . This complete solution helps installers to overcome them and really get off the ground with aluminium .” Customade has just created an exclusive network to enhance the image of REAL Aluminium installers . The REAL Aluminium Installer Network provides members with an approved installer logo and access to residential aluminium installation images to help them create a strong reputation for themselves within the retail sector . Approved installers will also receive exclusive leads via the retail website - www . real-aluminium . co . uk An Installation of the Month competition has also just been launched . Each month , the winning installations will feature on the REAL retail website and they will be widely promoted by social media and trade PR . Help to achieve local press coverage is also provided . Every winner will be entered into the award finals where one overall winner will be chosen as the coveted REAL Aluminium Installer of the Year . Customade has enhanced its showroom and marketing support package with a new brochure . The REAL showroom and marketing support brochure details what ’ s on offer to installers to help them promote themselves to homeowners and create a professional image . It includes brochures , which can be personalised with the installer ’ s logo and company details , digital marketing support , direct mail and advertising templates , retail leaflets and showroom display graphics . As part of the programme , the marketing team can advise installers on their individual marketing needs and help them to develop a campaign to achieve more sales .
www . real-aluminium . co . uk
‘ Its primary mission is to assist clients in finding the most cost-effective handling solutions for their respective businesses , no matter how straightforward or complex their requirements ’
Established for 17 years , SHS based in Brackley , Northampton , enjoys a reputation for reliability , innovation and personal service within the logistics industry . Its primary mission is to assist clients in finding the most cost-effective handling solutions for their respective businesses , no matter how straightforward or complex their requirements . For the Birmingham show , SHS worked with UK events specialists , Quadrant2Design , home of the Prestige Events System , and opted for Q2D ’ s ‘ no hassle ’, free-hire package .
For further information on SHS Handling Solutions , contact : Yarl Dunn on : 01280 825740 .
www . prestige-system . com