Pro Installer November 2017 - Issue 56 | Page 60

60 | NOVEMBER 2017 Business Read online at www.proinstaller.co.uk ASK NATALI Meet NatALI – a long-running member of the multi- talented TWR team. The uniqueness, independence and strength of business are three pillars of success for the Scottish economy, according to the organisers of the SME National Business Awards 2017. She is an aluminium expert and has become a renowned industry source for answering any alumini- um-related questions. Each month, she will answer a question from an installer about one of the industry’s favourite materials. The awards, an accolade of achieve- ment in business, are coming up to the final at Wembley Stadium in December. “There is no doubt that SMEs in Scotland have a spirit of uniqueness, independence and strength and it is vitally important that they are recognised at these prestigious awards,” said Awards Director Damian Cummins. Dear NatAli, How fast is the market for domestic aluminium growing? It’s true that the initial cost of aluminium windows and doors will set you back a little more than the PVCu alternatives - but at TWR we are seeing strong demand for aluminium windows and doors from consumers. Aluminium is no longer just for commercial projects. Figures from Palmer Market Research highlight the huge increase in the number of people turning to alumini- um for their home improve- ment projects. The group forecasts sustained growth for aluminium, which is expected to top 220,000 frames by the end of 2020: “While PVCu remains by some way, the domi- nant frame material, there has been a significant resurgence in aluminium – something we expect to continue through to 2020 and beyond. “This includes notable are- as of growth in the alumin- ium bi-fold door sector. We predict that this will contin- ue through to 2020, achiev- ing total growth of around 50% to 35,00 door sets.” Increasing popularity The increasing popularity of aluminium is well justi- fied. Firstly, aluminium is an incredibly strong element, TIME FOR SCOTTISH SMES TO SHINE especially when compared to PVCu. This inherent strength allows the creation of curtain walls in commercial projects where a thin frame of aluminium can support a large pane of glass. Equally, however, aluminium can be a huge asset to windows and doors in smaller-scale domestic projects. If chosen, aluminium bi-fold doors offer slimmer sight lines and a much better aspect, while aluminium-framed win- dows offer extra protection against break-ins due to the material’s strength. Less maintenance Unlike PVCu, aluminium is also an extremely stable framing material. The ex- pansions and contractions seen in PVCu frames are much greater than in their aluminium alternatives and this means that aluminium not only makes for a very sturdy frame – resistant to break-ins – but also that windows or doors made with it are unlikely to become stiff or difficult to open over time. Aluminium windows also require much less mainte- nance than PVCu or