Pro Installer January 2016 - Issue 34 | Page 26

26 JANUARY 2016 PRO INSTALLER PRO NEWS www.proinstaller.co.uk Window Designer helps installers sell colour choice Residence 9 (R9) has added a Window Designer feature to its website. Homeowners can now choose a property similar to their own in style and see the transformation with R9 windows. 60% of R9 windows are a colour other than foiled grained white, so homeowners and installers will find Window Designer very useful. It enables homeowners to try different colour combination windows on a home that is similar to theirs. They can see what it will look like from the comfort of their own home. When they submit their design, it is sent directly to R9 and to their own email address, so they can refer to it later. Homeowners are then prompted to use the postcode search on the website to get quotes from their local R9 installers. Managing Director Dan Gill says: “The new Window Designer is a powerful sales tool for R9 installers to use with homeowners.” We have can visualise the final product,” adds Dan. “They’re a significant investment, so confidence is even more important. Using Window Designer homeowners can ‘The new Window Designer is a powerful sales tool for R9 installers to use with homeowners. We have over 40 colour combinations in stock’ over 40 colour combinations in stock, so R9 customers can sell colour with confidence. “It’s much easier to talk about windows when you ‘stand back’ and really see the difference R9 makes to their home, not just close up in a showroom.” www.residence9.co.uk 25 new jobs announced Purplex has announced plans to create 25 further jobs as part of its continued expansion plans. The company has already recruited 14 new staff last year, as well as purchasing a 4,500 sq ft office HQ and acquiring new offices in central London. According to managing director Andrew Scott, more companies are outsourcing their marketing to full-service agencies such as Purplex. He commented: “Marketing has become more complex and customers are now bombarded with a bewildering array of communications every day. Many marketing departments are struggling to manage the growing number of marketing ‘Many marketing departments are struggling to manage the growing number of marketing channels’ channels and technologies and Purplex provides a complete, fully integrated service.” The company has specialist teams in PR and social media, advertising and design, web development, digital marketing and video. The new jobs will be created across all departments, and will include Apprenticeship and Graduate programmes. Andrew added; “Today it’s essential that marketing is integrated, so your PR is shared online and through social media, your print advertising reflects your digital ads and website banners, and your SEO, PPC and social media ads dovetail with your traditional marketing. Using one company with specialist experts working seamlessly together means a more integrated, responsive approach and much better results.” Contact Purplex on 01934 808132, or visit www.purplexmarketing.com