Pro Installer February 2016 - Issue 35 | Page 60

60 FEBRUARY 2016 PRO INSTALLER PRO BUSINESS www.proinstaller.co.uk Halo welcomes another fabricator into The VEKA UK Group North East Panels, part of the NEP Group, has made the switch over to Halo’s high quality System10 PVCu profile. The Tyne and Wear based company is one of 100 companies to have switched systems to The VEKA UK Group over the last 12 months. Jimmy Wood, National Sales Manager, explains: “We decided to change over to Halo products in order to adopt the System10 profile, and we’re also planning to offer Rustique. “These systems offer all the quality and accreditations you would hope to find from an industry-leading company. It means we are able to offer our customers a framed composite door collection that exceeds their expectations when it “It wasn’t a decision we made lightly, but Halo had the right products, at the right price, with a reputation for straightforward service. We also had a successful, full fire test at BM TRADA prior to making the change completely. “Our business is built largely on the great reputation we have built up throughout the North East, and we needed a supplier that will work as hard as we do, to provide the perfect products and keep customers happy. We’re looking forward to working together over the years ahead.” Sales and Marketing Director of The VEKA UK Group, Colin Torley commented: ‘The VEKA UK Group is well known for handling changeovers smoothly, so we weren’t worried about too much upheaval’ comes to style, security and energy efficiency. “The VEKA UK Group is well known for handling changeovers smoothly, so we weren’t worried about too much upheaval. Their specialist engineers took care of everything and we were soon up and running again, so our sales and customer service didn’t suffer. “We’re delighted to welcome another happy customer into the VEKA UK ‘fold’. We know our business relies on long-lasting partnerships with our customers, so - as ever - we’ll do everything we can to make sure North East Panels receives the outstanding service and customer support we are known for.” www.vekauk.com Swish enhances new marketing suite Swish Window and Door Systems has introduced a new online marketing portal designed to underpin the brand’s position as among the UK’s foremost consumer facing brands in the industry. Swish Windows and Doors’ Marketing Manager, Gerald Allen, said: “Swish has always had a great reputation for its market leading support, and while the latest marketing package ensures that our customers have the very best tools at their disposal to promote their business and generate demand, the new marketing portal makes it even easier and more convenient. “Our customers can now order brochures, samples, mailers, point of sale and even clothing online,” explained Gerald. “The portal is available to our fabricator partners initially, with an introductory credit on their account to get them started, and we will be making it available to our authorised installers in the coming months, complete with a range of customisable features such as logos and company details.” Matthew Spooner, Managing Director of Carlisle based fabricator, World Group, said: “I’m really excited about the new marketing set-up. It’s given us a great deal of optimism heading into 2016 and beyond.” ‘attract new installers’ Swish has also developed a further initiative, the Swish Business Rescue Kit. Gerald added: “It will help our authorised fabricators reach out and attract new installers by promoting the power of the Swish brand and the support available.” www.epwin.co.uk PROFILE 22 HELPS WINDOWSPLUS MAKE WISHES COME TRUE The Children’s Wish charity is over £15,000 better off, thanks to a charity ball organised by Profile 22 fabricator, WindowsPlus of Coventry and its proprietor Gary Hampton. One of the highlights of the evening was when 280 guests saw a pair of Wimbledon Men’s 2016 Semi Final tickets plus hospitality, donated by Profile 22, raise nearly £1,500 towards the cause. “It was really fantastic that so many people helped to raise so much money for such a worthy cause,” said Gary after the event. “The people at Profile 22 were very generous. The Wimbledon tickets were among the most valuable donations we had and they really helped to make the event extra special. “Children’s Wish has since told us the total was the big- gest amount they received from any single event all year.” He continued: “We have been a Profile 22 customer for over eight of our 12 years in business. They are very forward-thinking and supportive in everything we do. We never have any problems with them and if we ever do need any kind of technical back-up, they are always on hand.” Gary did not go unrewarded for his efforts in organising the event. The raffle for the Wimbledon tickets was won by his sister, who handed them straight back to him. Children’s Wish, supported by the Round Table organisation, of which Gary is a member, raises money to provide special treats for children with life-threatening illnesses. www.profile22.co.uk