Pro Installer August 2018 - Issue 65 | Page 6

6 | AUGUST 2018 News Read online at www.proinstaller.co.uk NORTH-EAST INSTALLER’S SALES ROCKET For a new business to GGF HEADING TO GLASSTEC DUSSELDORF The world’s largest and most important trade fair for the glass industry is back again and the Glass and Glazing Federation (GGF) is pleased to announce that it will be exhibiting at Glass- tec, in Dusseldorf on the 23rd to 26th of October. As Glasstec celebrates its 25th anniversary it prom- ises to be the biggest and best show yet and the GGF is pleased to extend an invitation to all Member Companies to visit the GGF Hospitality Area in Hall 11, Stand G38. The GGF Hospitality Area will be a meeting space for Members to use as a base for the show, enjoy some free refreshments and net- work with others from the industry. The GGF Technical team will be on hand to dis- cuss any technical or indus- try issues and in particular product testing. At Glasstec 2016, over 200 GGF Members attended and this year promises to be no different. Glasstech 2018 has a wide-ranging programme of conferences, shows and information opportunities for visitors from all industry sectors. www.ggf.org.uk increase turnover by 60% in its first year is very impres- sive, but that’s precisely what Chester-le-Street installer Arc Home Design is on course to achieve thanks to the opening of a new showroom and a partnership with one of the industry’s leading names – Customade Group. Owner Anthony McKeough set up Arc Home Design just six months ago to offer homeowners across the North-East a wide range of PVCu and aluminium windows, doors and glazed roof systems. Rather than source his products from several different suppliers though, Anthony was keen to partner with one full service supplier who could provide not only the variety of top quality products he wanted, but also offer the service and showroom and marketing support he need- ed. That partner is Custo- made Group. “Customade has been absolutely superb,” says Anthony. “It’s brilliant to find a partner who is so willing to put in the effort to help me grow, diversify and make my business stand out in customers’ minds by offering some- thing different.” www.customade.co.uk Rapid growth leads to new Director role Insight Data’s general manager, Jade Greenhow, has been promoted to the newly created role of Oper- ations Director following a year of rapid growth for the business. In her new role, Jade will have a greater strategic responsibility as well as overseeing the daily running of the business including the firm’s sales, research and software development operations. She will work closely with Insight Data’s Managing Director Andrew Scott. Jade comments: “This is an incredibly proud moment becoming a Director of such a fantastic company. In the seven years I’ve been at Insight we’ve grown from a small data provider to become an integral part of the glazing and construction industry. “Data is undoubtedly a hot topic at the moment as GDPR comes into force. As regulations change, the need for a fully-compliant data supplier which can help businesses effectively target new customers will only become greater – and I look forward to helping more businesses through this changing landscape.” Speaking on the appoint- ment, Insight Data Manag- ing Director Andrew Scott adds: “It has been a busy year with over 50 new customers switching to Insight for their prospect data, direct market- ing or CRM software.” [email protected] MARKETING MATTERS WITH EPWIN WINDOW SYSTEMS As the UK’s largest and longest-established window and door systems supplier, Epwin Window Systems is able to deliver industry-leading marketing support to its customers. Whether you choose to partner with Profile 22, Spectus or Swish, you’ll benefit from a high level of proactive marketing support that can only be delivered by one of the biggest names in the industry. Online support comes in the form of comprehensive websites that raise aware- ness, stimulate interest and provide lead generation opportunities for fabrica- tors and installers alike. Businesses that would like a professional web presence of their own can benefit from bespoke web- site design packages. Plus, to help them make the most of the digital world, there are digital marketing support packages to do just that. For offline marketing, businesses can access everything from end us- er-focused literature to van vinyls and clothing. There are off-the-shelf materials that can be co-branded and bespoke solutions are available from Epwin Window Systems’ internal design studio too. www.epwin.co.uk