Pure Brazilian Alfaparf Milano
featuring Taylor Longsworth featuring Beau Beauregard
Style Stories
Smooth, Healthy, Gorgeous Hair
Sun 11:00a - 12:00p & Mon 2:30 - 3:30p
Room W222B
Thousands of stylists use Pure Brazilian everyday due to its lovely scent, ease of application, same day
washout and gorgeous results. The consistency of Pure Brazilian’s results is what keeps clients coming
back time after time. We are here to give stylists amazing products and to give their clients beautiful hair.
Sun 2:30 - 3:30p & Mon 4:00 - 5:00p
Room W222B
Let’s face it, our hair style has become an important element of everyday life. It’s no longer about
special occasions but also, the common situations, therefore we need the right tools. Alfaparf Milano
has introduced Style Stories, a complete line of 18 styling products that become those perfect tools for
tackling every moment with a unique look. Come participate in learning how Style Stories can help you
create personalized artistry.
Keratherapy
JKS International Hair Care Products
Keratin Therapy for Hair
Sun 9:00a - 6:30p & Mon 9:00a - 5:00p
Exhibit Floor
Keratherapy offers the most complete selection of Keratin Smoothing treatments and Home Care
products, including Brazilian Renewal; the newest, most advanced, affordable and low-fume Keratin
Smoothing Treatment available. ‘Smoothing’ is not ‘straightening’; stop by and learn how to dramatically
build your business by marketing new services to almost every client in the chair - curly, straight or
anywhere in-between!
Glop & Glam
Hair Products for the Next Generation
Sun 9:00 - 6:30p & Mon 9:00 - 5:00p
Exhibit Floor
featuring John Kaytaz
Quick & Easy Steps of Color Correction
with ALL hd PLEX
Sun 2:30 - 3:30p
Sun 4:00 - 5:00p & Mon 11:00a - 12:00p
Often stylists are scared or intimidated by color correction thinking that at the end they will get uneven
results, maybe even damage the hair and that it will be very time consuming. This class is formatted so
you can feel comfortable and at ease with the challenge of color correction as well as being able to get the
client out in a