Premiere Orlando Show Preview 2016 - Page 22

Hair Trends Fi Hair INDIE HAIR Mon 11:00a - 12:15p • Room W206A Sun 9:00a - 6:30p & Mon 9:00a - 5:00p Exhibit Floor • Booth 5267 Featuring Team Fi The Art of Technical Cutting and Finishing This class is ideal for the stylist who would like to reinforce his or her cutting disciplines. The team at Fi Hair will explain the fundamental techniques of executing a planned and effective shape in the hair. This program will enable the stylist to alter any shape while maintaining control of each section, enhance comfort with creativity, break the rules and take cutting skills to the next level. This comprehensive overview of all the modern classics in haircutting will help the stylist reinforce and refresh existing cutting skills, while learning the subtleties of precision. Featuring Jeffery James Breakaway from the Traditional Rules Breakaway from the traditional rules with INDIE HAIR! Learn how to take an alternative approach to styling and finishing, with tips to tap into your own unique look from the INDIE design team. See page 57 for a Hands-On Workshop by Fi Hair ERGO RESEARCH Soma Hair Technology Sun 4:00 - 5:15p & Mon 2:30 - 3:45p • Room W414A Sat 4:00 - 5:00p • Room W224D Sun 2:30 - 3:30p & Mon 9:30 - 10:30a • Room W206A Featuring Robert Reed & Shannon King Art of the Blow Dry© Featuring Soma Hair Technology Team Join Robert Reed, ERGO founder and Shannon King, ERGO Styling Tools Education and Artistic Director, in this stimulating experience for knowledge, dialogue and technical ability to become a master of your finishing skills. The Art of the Blow Dry© will change how you maximize your tools and connect with guests. Your new technical approach, effective dialogue and understanding of design finishing dynamics will leave your guests wanting more and bringing in friends. Come for the education; soar with your new inspirations! Beyond Hair Color Boundaries Color Wow Sherry Ratay Featuring Giles Robinson Sun 9:00a - 6:30p & Mon 9:00a - 5:00p Exhibit Floor • Booth 5942 The Short-Lived Joy of New Hair Color! Come see Color Wow’s full line of serious problem-solvers for color treated hair. As Global Director of Training and Education for Color Wow, Giles combines his artistic background and stylist training with his charismatic talent as a clear, engaging communicator on-air, online and in-person appearances. This powerful program will change you as a colorist in every way. Finally, we deliver a class that teaches in-depth knowledge of hair, products, ingredients and chemistry. We define hair color education in complete terms. Our mission is for you, the stylist, to know what you are using and how it works. We want to share with you the insight and information that the major advertising companies have on our clients that they do not share with you - the professional and how it will change your career. Sun 9:30 - 10:30a • Room W414D Let’s Talk Hair Color In this open forum about haircolor technology, science and facts, Sherry will discuss key topics about the principles of haircolor in the way it is delivered, used and misused in today’s beauty industry. This lecture will cover major scientific topics which will create an open dialogue of factual knowledge amongst beauty professionals. • How and when to choose a demi permanent vs a permanent hair color • What to expect when lifting with lightener compared to high lift • Formulating/application to cover gray hair 100% • How to control reds, brunettes and blondes from fading See page 56 for a Hands-On Workshop by Sherry Ratay 22