Business Forum Empowering You Consulting W221A Amy Carter Money Making Machine Oscar Valencia What is Real Service, What is The Service Experience? SATURDAY 3:00 - 4:30p Do you dream of owning a successful salon, cashing the paycheck you deserve and seeing a clear path to profits every month? This class will make that dream a reality as we dispel myths about salon and spa ownership and set the wheels in motion on your money-making machine. Salon and Spa owners who are ready to earn the paycheck they deserve should not miss this session. In this class we will discuss: • the owners guide to profits • what I wish they told me about the salon and spa business • write your own paycheck that you deserve • the building blocks of a successful business model The Six-Figure Solution: A Guide to Greatness Do you have what it takes to earn six-figures this year? We think so, and we designed a class packed with growth strategies, client care tips, and more ways to double or even triple your average ticket than you’ll believe. This session is ideal for salon/spa owners and staff ready for major profits. Learn unstoppable growth strategies, how to attract the perfect clientele, how to triple your week by boosting your average ticket and how to create the paycheck of your dreams. See page 138 for additional classes from Empowering You Consulting InSPAration Management Dori Soukup Out of the Box Marketing Strategies Break Down Your Walls to Build Your Clientele SATURDAY 3:00 - 4:30p (W221E) How to attract “A” clients instead of just a breathing human being. Word of mouth marketing is still the best form of marketing. Down time is pound time (the pavement). How to approach a stranger? We don’t need to serve everyone just the “right” ones. SUNDAY 2:30 - 3:30p (W221E) Identify what your WALLS are that are holding you back? Changing your thoughts and beliefs to change your outcomes. Change your state of mind and state of being in 10 seconds flat. Creating awareness of who and how you are being. Break Down Your Walls to Build Your Retail Business MONDAY 10:00 - 11:00a (W221E) Don’t Just Dream, Build The Team W221E Want to launch effective marketing strategies and increase traffic? Marketing is one of the most important functions for your business. Without it, your business will flatline and fade away. When done right, marketing does not need to cost a fortune. If you are looking for innovative ways to market your business, this session is for you! Discover how to: • Use spa dollars to cross market • Make your website work for you By implementing the above strategies, you will drive more traffic to your spa and maximize your revenue opportunities. Bonus: Attend and receive three valuable gifts ($249 value). Success with Membership and Loyalty Programs SATURDAY 1:00 - 2:30p SUNDAY 1:00 - 2:30p If you are looking for a continuous revenue stream and ways to increase retention, attend this session and discover effective strategies that will work for you! Learn how to: • Develop engaging and lasting membership programs • Present and sell your membership program • Increase capacity • Implement great loyalty programs This session is ideal for leaders or anyone who is interested in increasing medi-spa and spa capacity, retention and revenue! 142 How to create a service experience that people will talk about. How to choose a “servants’ heart.” What services do people really buy? Why should someone come to you? The 4 P’s of retail, and price isn’t one of them. How to communicate more effectively with your guest about retail. Identify why you are not selling retail effectively. How to sell $25,000 per year in retail the easy way. SATURDAY 11:00a - 12:30p SUNDAY 10:00 - 11:00a • Do lunch and learns • Market with gift cards SATURDAY 1:00 - 2:30p (W221D) The Bricks - What Are You Thinking? SUNDAY 11:30a - 12:30p Breaking Down Your Walls W221E & W221D MONDAY 2:30 - 3:30p (W221E) Breaking down the dream in order to build the team. Create shared mental models that everyone understands. Collaboration vs. Competition. Forming, storming, norming, transforming and performing. Energizers, discovery, skill building and problem-solving games. How to take individuals and create one team with common goals. I take the audience through some challenges (games) in the room and show how quickly I can create “Team Concepts”, group process and creating consensus using shared mental models. Bizlink Salon Software Stephan Make More Money Using Business Smart Software Thompson W312A SUNDAY 1:00 - 2:00p MONDAY 11:30a - 12:30p Bizlink Software can help stylists and salons MAKE MORE MONEY. Using the correct business and marketing practices we will help you earn more revenue by growing your hourly revenue production with automated features like online booking, prepaying for services, free webstore and retail sales. Come and learn what all the fuss is about. It’s time to give yourself a raise! Are You PRICED Right? SUNDAY 11:30a - 12:30p MONDAY 2:30 - 3:30p Are you charging the correct price for your service? If you squeeze someone in should you charge them more? Come and find out how Bizlink Software can show you how to charge the right PRICE for your services and time! Learn the secrets to giving yourself a raise without the clients every feeling it!