Premiere Beauty Classic Show Preview 2018 | Page 30

30

usiness Foru

Business Forum

Presented by SalonCentric
ShearShare
featuring Dr . Tye Caldwell
Salon Workspace : The New Normal for Owners & Stylists Sun 11:00a - 12:10p & 3:00 - 4:10p Mon 9:00 - 10:10a & 1:00 - 2:10p B142-143
Forty percent of salon space goes unused everyday . As more stylists become location-agnostic and continue opting out of traditional long-term lease contracts , how do we keep our stations at full capacity and our beauty businesses open ? How do we meet the 1.2 million stylists where they are and help them access professional space to work when and where they need it ?
Presented by SalonCentric
SalonCentric Education
featuring Jen Planck
Life is Suite Sun 9:00 - 10:10a & Mon 10:00 - 11:10a
Room C151
There is no “ booth ” about it ! The salon suite business is here to stay ! This modern category in the beauty business is proving to be the perfect fit for a rapidly growing number of beauty professionals today . Owner of Lux Lab Salon Suite / The A . R . T . Team , Jen Planck , shares her top 10 breakthroughs to her salon suite success . This is an exceptional experience for independent stylists , salon suite owners , or anyone wondering , “ Is living the suite life for me ?”
Impact Zones Sun 11:00a - 12:10p & Mon 12:00 - 1:10p
Also approved for manicurists Room C151
This experience will broaden your perspective of opportunities to grow a sustainable income and the lifestyle of your dreams . Jen dives deep into the four key areas that are proven to grow a salon / spa business at an accelerated level . Create immediate record breaking new behaviors that change lives and bottom lines . Ready for a business break through ? This is for you !
Hairy Situations Vol II Sun 1:00 - 2:10p & Mon 2:00 - 3:10p
Room C151
As a beauty professional we spend our entire career in a constant state of navigation . Breakdowns become breakthroughs , clients become life lessons , salon teams become family and in the midst of the beautiful chaos , we discover our life purpose . The professional beauty industry is a collaboration of life , artists and experiences that is like nothing else in this world . Join Jen , in her most sought after experience , as this tiny spark continues to ignite laughter , love and passion into the hearts and lives of others . This powerful experience can and will CHANGE YOUR LIFE .
Team Strength Sun 3:00 - 4:10p & Mon 3:30 - 4:40p
Also approved for estheticians Room C151
Transform I , me , my into an us , our , we , championship salon team ! Create and sustain team culture in your salon / spa and learn behaviors that create high performance practices . Leave this class with exceptional leadership tools as well as team building activities that are ready to be implimented in the salon . Stop going through salon leadershio and start growing through it !
Presented by SalonCentric
SalonCentric Education
featuring Daniel Mason Jones
Get REAL – Get Social Sun 10:00 - 11:10a & Mon 9:00 - 10:10a
All business forum classes are approved for cosmetologists . See notation in red for additional license types approved .
Room C162
“ Wanna be Instafamous ?” Don ’ t forget about Facebook ! Are you overwhelmed with what , when and how to post ? Find out how to use both platforms to make a name for yourself AND lots of money . This program will highlight exactly what is needed to launch , build and monetize your s47ocial platforms to convert followers to dollars behind the chair .
Make Money - Not Excuses Sun 12:00 - 1:10p & 4:00 - 5:10p Mon 11:00a - 12:10p & 3:00 - 4:10p
Room C162
This program will motivate , inspire and ignite the passion within you to take control of your business . WHY did you get into beauty ? In this program , we will uncover your “ why ” and get you started on the next stage of your career . Learn how to generate $ 1M annually as a stylist behind the chair .
The Art of Branding Sun 2:00 - 3:10p & Mon 1:00 - 2:10p
Also approved for estheticians Room C162
Ready to stand out ? What does your brand say about you ? Who is your target market audience and how do you get their attention ? Learn how to make a large impact on your brand and build your name in the industry . Are people talking about you ? People can ’ t “ buy ” you if they don ’ t know what you ’ re selling .
Presented by SalonCentric
StyleNet
featuring Lynn Winsell
Generate Attention Online
Also approved for manicurists
Sun 12:00 - 1:10p & Mon 3:30 - 4:40p
Room B140-141
You already know that the world around you is online and searching for the services and products you offer . But do you know how to make it easy for those searching to find and connect with you ? In this class , you will walk away with a concise understanding of how to generate results from your online channels , websites , social media , texting and e-blasts . PLUS , you will receive a FREE social planning guide !
5 Proven Social Media Strategies to Grow Your Business
Also approved for estheticians Sun 4:00 - 5:10p & Mon 12:00 - 1:10p Room B140-141
Get found – learn the simple elements of a mobile friendly website that Google considers worthy for first page placement . Get connected – top ways to grow Instagram followers , Facebook likes and fill openings . Get heard – best practices from taking pictures , making videos , which apps to use and what to say when you post . Get touched – tips to keep your guests engaged , loyal and talking about you . Get sales – techniques for consistently using branded professional images inside your salon , eblasts and social media posts . You will walk away with simple and proven methods that cut through the jargon of social media and Internet marketing .