Sign Africa Journal January / February 2018

JAN/FEB 2018 | ISSUE 93 5 500 COPIES | 16 500 READERS R35.00 incl. VAT (SA) | R75.00 (INT) EQUIPPING CUSTOMERS FOR THE DIGITAL AGE in the world INTAMARKET PROUDLY REPRESENTS Parrot Displays has been acti ve in the sales and marketi ng of digital signage products for more than fi ve years. With the cost of LED’s decreasing, the company has seen the internati onal market trend moving towards the digital age and have identi fi ed a market for these products within South Africa and Africa. In 2018, Parrot Displays will drive their digital signage products and ensure both suppliers and customers are up to speed with their technology and uses. Parrot Displays also off er a rental opti on in this category. ADVERTORIAL | COVER STORY 24 27 AN ECONOMIC DOWNTURN SURVIVAL KIT: HOW TO KEEP YOUR SME AFLOAT 30 THE SCREENPRINTER'S HANDBOOK: FORM PROCEDURES 34 THE BENEFITS OF UV LED TECHNOLOGY