Potter & Moore Brand Catalogue 2016-17 Creightons Brand Catalogue 2017 - Page 34

Keratin Pro Smooth & Strengthen Keratin Pro is professionally formulated with Keratin to boost natural Keratin levels, which helps to reduce frizz and tame fly aways. Hair is left feeling effortlessly silky smooth and more manageable. Gentle enough for everyday use for beautifully glossy hair. “Natural keratin cells provide hair with strength and structure. Styling, colouring, ageing, UV and urban pollution all contribute to breaking down natural keratin, leaving hair damaged, dull and frizzy. Keratin protein treatment bonds to each strand of hair, providing a coating against excessive heat and pollution, and subsequently protecting and repairing damaged and stressed hair cells. Hair strength is rebuilt and elasticity restored, leaving hair softer and more manageable. The rough, damaged texture of hair is restructured resulting in tired, dull hair regaining health, shine and vibrancy.”