Art and Social Sciences
Master of Communications
and Media Studies
KPT/JPT (R/321/7/0015) 03/21 - MQA/SWA0177
The world is facing unprecedented change in
communications, media content, forms,
technology, and policy over the last decade.
These changes have wide ranging implications for
business, politics, public administration, and
everyday life.
This course addresses these changes and critically
engages with the potential and challenges posed
by the rise of digital media, globalisation, and
cross-cultural exchange. You will examine past,
present and future trends to further your
understanding of communications and media
systems both locally and globally.
These include critical thinking, cultural sensitivity,
advanced reading and communication skills (both
written and verbal), and high-level analytical skills.
More widely, the degree aims to develop skills in
communications and media research.
This methodological training will enable you to
participate in relevant research-based study and
equip you with an edge for today’s competitive
workplace.
Progression to Further Studies
Completion of the research thesis (24 points) will
provide a pathway to a higher degree by research.
Course Structure
(a) Two core units (24 points) ● Journalism, publishing, editing, writing, electronic
media, public relations, corporate communications
(b) One of the following capstone/research options
(24 points):
● A capstone unit of Communications research
project (12 points) plus one level-5 elective unit
(12 points)
● A Research thesis (24 points)*
(c) Two elective units (24 points).
*You can undertake the research thesis if you’ve
achieved a minimum distinction average and with
the approval of the coordinator.
Learning Outcomes
You’ll master the contemporary skills necessary for
participation in and the management of
sophisticated communicative processes in regional,
urban, national and international contexts.
Coursework
Malaysian Student
RM 47,700
(full course at 1.5 years)
RM 52,470
Career Pathways
● Communication theories and practices
February
International Student
The course is made up of 72 credit points (six units)
of study. These are divided into the following:
● Communication research methods
1.5 years (Full-time)
3 years (Part-time)*
(full course at 1.5 years)
Common destinations for graduates include:
● Marketing, advertising, business research and
analysis
● Management consulting, international trade,
human resources, training and development,
management and administration
● Diplomacy, foreign affairs, politics
● Tourism, hospitality, entertainment
● Production, direction, management and
administration, film, television and video
● Academia
● Research and policy institutes
In addition to the opportunities listed above, this
degree will prepare you for careers in various
sectors within and beyond the media industry.
You will be able to design communication
strategies, develop and implement communication
policy plans, act as media spokespersons and offer
expert communicatio n advice through industry and
market research.
* Part-time studies not available
for international students
“I undertook my studies after serving in various
capacities in the banking and finance industry,
where the ability to communicate effectively and
efficiently is a crucial determinant for success.
My master’s degree exposed me to the theoretical
frameworks underpinning communication in
the real world, giving me new insights into how to
communicate more effectively with people across
all strata of society.”
JAMES FOO KOK CHYE
Master of Communications and Media Studies graduate
Director of Communicateam Enterprise
Postgraduate Prospectus 2018
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