Portfolio Sep. 2016 | Page 8

BRAND IDENTITY 02 Every business needs an identity so its clients can recognize it and remember it. The right brand identity matches your business plan and captivates your target audience. Branding defines your marketing so starting off or jump starting your business with the right identity is crucial for its enduing success. Don’t take branding lightly, get it right once and for all by investing in it from the beginning. 8