Portfolio. BHSAD Deep Dive | Product design exploration, L5 | Page 34

IDEA DEVELOP- MENT identifying area for ideation Exploring the topic of security frames and analysing the gathered research we’ve managed to define 6 clear groups of problems. Before deciding on which one we were going to work with we categorized them using PEST system (Political, Economical, Social and cultural, Technological) to see what areas of life they fall into and be able to make a more informed Monica Ramilison decision.