Portfolio. BHSAD Deep Dive | Product design exploration, L5 - Page 28

RESEARCH STAGE In the scope of this project we’ve combined a questionnaire for the  general public that has everyday experiences of walking through the security frames. We made it in two versions  — one in English and one in Russian for those uncomfortable with writing in a different language. Then we used our team’s network of friends and fellow students to spread the questionnaire, using our social media accounts for maximal reach. Presence While it’s good for us as designers to have personal experience with the target of our design, it is crucial for the design process to involve the general public which at the end of the day will be affected by the changes we decide to implement. So the main goal of our questionnaire was to find some popular opinions and collect some statistics to refer to in the later steps of the design process. Safety? Outreach Public Opinion We received an unexpectedly high number of responses and it was versatile enough in the time we were given for us to draw many useful conclusion from. It is clearly seen that we had almost equal amount of male and female interviewees of different ages and occupations, most of them from Russia. One of the main question in the form was about people’s worst experience with the security scanning frames and we received quite a few valuable points from those who face these problems in their everyday life. Many of the points highlighted were already on our list but some of the responses stood out so it was a This data from our questionnaire shows how deeply integrated are the frames in to our everyday lives — we see them in subway and malls, train stations and airports, museums and stadiums  — all kinds of places. Most people have to walk through them two to three times a day on average, some more than 6 times in one day. According to the results of the  questionnaire, 70% don’t feel safer in the presence of the security scanning devices and more than a quarter of the interviewees feel intimidated by the guards standing by the frames, which is a big downside. This way the level of comfort drops while the levels of prejudice and stress rise. insightful experience. Here are some of the answers: 1. I also remember how I entered the frame on Leningradskiy railway station. The “roller” for bags was placed on some hight so my mom could not place her bag on it and the guards refused to help her. 2. The frames were placed right in front of the entrance and people were packed so everyone tried to squeeze through the frame at the same time, so yeah, it wasn’t really good. 3. To be honest, I also feel anger every time I’m in a line for a frame. Even if I’m not in a hurry, I feel uncomfortable because lots of people are concentrated in one place and it brings lots of stress. :( 4. I accidentally took another person’s phone. I had to put it on the table when going through and didn’t pay attention that the woman after me had the same model so I accidentally stole hers. 5. I had to walk through the  same frame four times, taking something new out every time and the guard just kept telling me to remember what i left in my pockets. I really wasted time. 6. Every time I go to the car station there’s a huge crowd that is created just because of these frames and it spends a lot of questionnaire analysis time for what seems like nothing useful. 7. I had to go to the same building 3 times because I was looking for  someone, and every time I had to open my bag for a security to briefly look through it. It was more annoying than funny. 8. In the mall the guard spend a lot of time putting me through these frames again and again as something was sending it off. The whole time air was filled with this AWFUL sound, which was really annoying and loud. 9. I had to empty out my whole bag in the club on the table because of one tiny key. Had to take out everything including hygienic products and contraceptives. One of the main trends we saw in these results is that many people take more offence with the  people who operate the scanning frames rather than from the devices itself. We thought it was a really interesting direction to dive deeper into. Another trend was the inefficiency of the tables where you have to put your personal belongings, which is more in the physical design area.