Popular Culture Review Vol. 27, No. 1, Winter 2016 | Page 69

On Beatles Time By Daniel Ferreras Savoye, West Virginia University 11 Years a Decade The  August  1999  issue  of  Great  Britain’s  well-known and highly respected music magazine, Mojo, was dedicated to Queen and featured on the cover a picture of the group  at  their  most  flamboyant,  along  with  a  caption  that  read:  “  The  second greatest band of all time?” That is to say, at the dawn of the New Century, no one was even thinking about questioning the supremacy of the truly number one rock band of all times, whose name did not even need mentioning – The Beatles, of course. A decade and a half later, the Beatles remain just as present in our culture as they were at the turn of the century, and their staying power is starting to appear quite uncanny. It is a perplexing fact for one that George Martin, the long time producer of the band, would chose to crown his long and important career with a trip down memory lane, In My Life (1998), a collection of Beatles covers executed by an array of artists with very disparate musical talents, as can be Phil Collins, Jeff Beck or Bonnie Pink but also Sean Connery26, Jim Carrey, Robin Williams or Goldie Hawn27. For a producer who has worked with musicians of the stature of ground-breaking jazz guitar pioneer John McLaughlin, this choice is highly significant: when all was said and done, George Martin opted to celebrate his career going back to the Beatles, as if he acknowledged implicitly that his tenure with the Fab Four had simply been the most meaningful work he had ever done – quite a statement.28 When  it  comes  to  sheer  numbers,  Beatles  manager  Brian  Epstein’s  well-known prediction has indeed come true and the Beatles are today more popular than Elvis Presley, not to mention incomparably more present in our musical landscape. The album 1, a compilation of 27 Beatles songs released in the year 2000, became the world best selling record of the first decade of the 21st Century, which, for a band that had been gone for thirty years was not only unheard of but also a bit disturbing, for it suggested that nothing better than the Beatles had been created in pop music in the past three decades, a very sobering observation in regard to the state of the pop music industry today. On the textual front, the book Anthology, a lavish recompilation of all the Beatles interviews chronologically organized, adorned with rare photographs from their 26 Sean Connery cannot sing, as demonstrated early on in his career in his first appearance as James Bond 007 in Dr. No (1962),  when  he  attempts  to  carry  the  tune  (“Under  the  Mango  Tree”)  that   Honey Rider (Ursula Andress) is humming as she emerges from the water, with the same mitigated results as him from a strictly musical point of view. 27 In  all  fairness,  it  should  be  mentioned  that  Goldie  Hawn’s  retro-jazz  version  of  “A  Hard  Day’s   Night”  is  probably  the  most  musically  convincing  of  all  the  actors’  performances  on  the  album,  although   lacking the energy and freshness of the original. 28 The  title  of  George  Martin’s  autobiography,  All You Need Is Ears, speaks for itself, just as that of In My Life. 68