Popular Culture Review Vol. 25, No. 2, Summer 2014 | Page 13

way” (3). In the years following his autobiography, Foxworthy has continued to evoke what he views as his humble origins. In a 2012 interview with Tavis Smiley, he asserts, “I grew up by the airport with a dirt yard. Never in my life should I have been a success.” Early in No Shirt, No Shoes, No Problem, he jokes, “I grew up so deep blue collar that my mother had to wash my shirts separately, in cold water” (5). Rather than expressing shame toward his roots, he casts them as an ennobling juxtaposition to his later success. Here, Foxworthy evokes the term “Blue Collar,” a more recent category on the social landscape that calls up images of industrial factories and other forms of skilled manual labor, of hardworking fathers coming home covered in sweat and grease to loving wives and children. This idealized portrait of the working class hero demonstrates one way that bearers of the redneck stigma have sought to recuperate the label for their own purposes and to deploy their economic and social reality in more positive terms. In the specific case of redneck (and to lesser degrees terms like hillbilly and white trash) this refashioning of identity has reached cultural prominence. In “A Short History of Redneck: The Fashioning of a Southern White Masculine Identity,” Pa