Popular Culture Review Vol. 24, No. 1, Winter 2013 | Page 9

The Concept of Conceptual Art: “You are Here” and Not Here First Installation You Are Here: An Olfactory Map ofLife, 2008 (Chicago)1 Description: Six antique wooden boxes sit on top of six old, rusted, metal stools in the middle of a large hall. Rope is tied between the stools, connecting them. Wooden boards with arrows painted on them are tied to the rope every 5 feet, indicating direction and flow to the “map.” Each of the six boxes is labeled: Birth, Home, School, War, Truth, and Death. Birth is the starting point on the map and it leads directly to Home. Home then branches off in two directions: one path leads from Home to School, another leads ffom Home to War. Both School and War eventually lead to Truth; and Truth flnally leads to Death. Each of the six boxes has a toe-tag indicating the (fictional) contents, as well as a tube coming out of the side of the box to which an antique funnel is attached. The visitor takes up the tube and smells what is inside the box, with each smell representing what it is to occupy that different Station in life. The smells are created through a variety of hidden contents not listed in the exhibit description (for instance, the Death box contains a rotting durian fruit, the School box contains old library books that were left in a damp basement for several months before the installation opened, etc.). Small, battery operated fans inside the boxes blow the smells into the tubing and toward the extemal funnel to keep the air, and thus the smells, flowing. The visitor navigates through the map and through life by means of smell—but also, of course, by means of touch and vision. The tags read as follows: Birth Contents: “gauze, blood, bleach, hope, afterbirth” Home (that never was) Contents: “cookies, soap, apple pie, nurturing, freshly mown grass” School Contents: “pencil shavings, textbooks, chalk, conformity, Tater Tots” War Contents