Popular Culture Review Vol. 11, No. 1, February 2000 | Page 72

64 Popular Culture Review out of their grasp; hence the lure of Vegas casinos and easy money. O f course, this is not entirely true; perhaps more than in any other Western nation, hard work is still often rewarded with financial success in America. But this is not an oft promoted reality in Las Vegas. Even more so than in the Jazz Age, today’s media culture is unprecedentedly youth driven. Accordingly, the images with which we are inundated are young and gorgeous. Also, these youthful figures are shown to be the possessors of seemingly unlimited supplies of liquid capital. O f course, the pairing of youth with money is not even remotely realistic. Although th