PLUS Model Magazine - Archives - 2011 PLUS Model Magazine - October 2013 | Page 140

divisions. How do you feel

bloggers today. Why are plus

this affects the industry and

size consumers turning to

consumer?

bloggers for inspiration?

I’m truly happy that all sizes are

This is happening because the

being included in the fashion

job that models are ‘meant’ to

business. I believe that’s how it

fulfill are simply NOT been fulfill

should be, as all women should

because plus size women are not

feel inspired and represented.

able to relate to what they see in

With all this being said, if we

campaigns. 

are talking about the PLUS SIZE

What keeps a label in business

industry, it’s difficult for most

is the buying power of it’s

people to understand. A size 10,

consumer, and in this case labels

12, 14 woman hardly ever (and I

must ask themselves what’s more

personally believe NEVER EVER) important to them… satisfy what
walks into a plus size store to

they believe is right, or satisfy

shop; those sizes are a lot more

who keeps you in business?

accessible. We are talking about
an industry that relies on the

There are many models who

dollars of plus size women, who

are not comfortable being

truly struggle to find clothes that

called a ‘plus size model.’ What

fit them, are fashionable and suit

are your thoughts and do we

their everyday need to dress. 

need to get rid of the term
plus-size?

The never-ending argument

I think it’s very simple... If you

that plus size women ‘don’t

work in an industry that sells

wish’ to see real, ‘big’ models

clothes for PLUS SIZE women,

in campaigns is easily proved

then that’s how you should

false by the sheer success of

be labeled. If that causes you

PLUS-MODEL-MAG.COM / OCT 2013

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