Beauty and the Image
Applying and Adjusting Digital
Makeup in Photos
It is very rare these days to take a photo and leave
it as is without adjusting, manipulating, or touching
it up with various apps. And when it comes to
digital makeup, which is so important for certain
types of photos, each year sees new advances in
apps and techniques that one can use.
First, what is digital makeup? Its origins, like many
things digital, were in the film industry, often
used to change the appearance of actors, objects,
scenes--a way to see how things might look before
committing to them in the final production. More
recently, it is useful in cosmetics as a way to show
how different hairstyles, clothing, and makeup
might look. So digital makeup is now used in
everything from Avatar and Star Wars, to Vogue
and Elle, and now it is used more and more in
photos by everyday artists and photographers like
the ones in the PicsArt community.
Perhaps most significantly, digital makeup is used
consistently in one of the most common types
of photos taken today: the selfie. It makes sense
that digital makeup plays a very important role in
adjusting and improving selfies, which are usually
taken quickly on the fly, thus often needing some
editing.
Photoshop is still the premiere desktop option
when adjusting digital makeup, but there are many
new tools, like the options offered by PicsArt, that
are easier, faster, and specifically made for mobile
devices. From minor skin blemishes and red eye,
to much more complicated details like eyelashes,
wrinkles, skin contour, and hairstyle, digital
makeup continues to develop and is easier and
easier to do in your photos.
67|PicsArt Monthly