Parent Magazine St. Johns April 2019 | Page 3

Tourism Works for St. Johns County Not every St. Johns County resident works in tourism, but tourism works for every resident. As the heartbeat of St. Johns County, our vibrant tourism industry enhances citizens’ day-to-day lives – and keeps more money in their paychecks, too. Students, young professionals and families all enjoy an improved quality of life thanks to our guests, and the revenue generated by tourism ensures future generations will enjoy living, working and playing in St. Johns County just as much as we do. Learn why tourism works for us: Provides Generates Generates $2.4 billion $52 $8.5 million million in economic impact 1 in in local local sales sales and property tax revenue tax revenue 2 Arts & Culture Local Taxes from Tourism Schools Infrastructure Help Pay for Programs Important to all St. Johns County Residents: Public Safety Pays Pays Environmental Programs $884.5 $730.7 million Creates 29,000 Jobs supported by tourism 3 1 2 3 4 Source: St. Johns County Tourist Development Council Calculated utilizing Florida Department of Revenue Data Source: St. Johns County Tourist Development Council Estimate modeled by Downs & St. Germain Research in in compensation compensation 4 4