The Strategy Behind...
Business Story
...managing crisis PR
Time for a Chinese F1 entrant
Paddock.
Paddock. Issue 84 June 2016
I N S I D E T H E M OTO R S P O RT I N D U S T RY
14
Moving On Up
Pierre Gasly,
RBR’s reserve driver
44
Sponsorship in
Formula 1
An exclusive look at the
dynamic sector of racing
sponsorship
54
Baku special
report
Mr Arif Rahimov,
Executive Director
of Baku City Circuit
UK £7 | EU €9 | US $12
Raising
drivers that
can win Grands Prix
Dr Helmut Marko, advisor to Red Bull
teams and head of their driver program