E-9156
K-600
“By focusing on both fashion as well
as eyewear trends, WestGroupe’s
brand portfolio, which includes
KLiiK denmark, FYSH UK, Evatik
and Izumi, is always evolving to
meet the needs of today’s eyewear
consumers,” says Beverly Suliteanu,
vice-president of product develop-
ment and creative director at
WestGroupe.
Retro styling continues to trend
for fall at WestGroupe, but in a
more refined, subtle way. Eye shapes
are more balanced, with round and
angular shapes dominating the fall
2017 offering. Metal designs are defi-
nitely on an up-tick, although acetate
continues to dominate.
Whether the profile is bold and
chunky or thin and minimalist, key
detailing focuses on mixed materials,
custom lamination and interesting
metal finishes. Retro styling continues
to trend for fall at WestGroupe, but
in a more refined, subtle way.
Eye shapes are more balanced, with
round and angular shapes dominating
the fall 2017 offering.
22 Optical Prism | September 2017
OS-9245
Metal designs are definitely on an
up-tick, although acetate continues to
dominate. Whether the profile is bold
and chunky or thin and minimalist,
key detailing focuses on mixed materi-
als, custom lamination and interesting
metal finishes.
Alternative/Plan ‘B’ Eyewear is
focusing on uniquely interesting and
eye-catching acetates for fall.
“We are keeping more of a slim profile
with them still so as to not overwhelm
the face, but definitely focusing on
eclectic colouring,” says Cassandra
Slepian, marketing and sales support
for Alternative/Plan ‘B’ Eyewear.
“Another big trend will be the combina-
tion – using light-weight metals with
acetate to create a unique look. Using
blacks and unique layering techniques