SPARKLE
AND SHINE
The allure of Swarovski crystals is, indeed, crystal-clear. The small,
shiny quartz adds a certain pizzazz to a pair of frames - elevating
each style to a higher level of luxury and glamour.
Frames with Swarovski crystals are continuing to gain popularity,
with more and more eyewear companies adding the unique feature
to their collections. The genesis of Swarovski dates back to 1895
when Bohemian jeweler Daniel Swarovski founded the company
high in the Austrian alps. His vision, at the time, was to create
“a diamond for everyone.”
Today, the Swarovski Crystal Business represents the largest area
of business for the Swarovski Group, which also has divisions that
produce optical instruments, like telescopes and binoculars, as well
as grinding, sawing, drilling and dressing tools. The crystal business
employs a whopping 27,000 people, has about 2,800 stores around
the globe and has products available in more than 170 countries.
Here are some optical frames and sunglasses that feature timeless,
eye-catching Swarovski crystals.
Jimmy Choo Gema
30 OPTICAL PRISM October 2018