Optical Prism November 2019 | Page 3

contents Volume 37 | Number 8 | November 2019 ON THE COVER SPECIAL FEATURES DEPARTMENTS NEWS 14 20 6 32 GAGA FOR GOGGLES By David Goldberg BLANCHETTE EXCITED ABOUT SAFILO’S FUTURE By Denis Langlois FROM THE EDITOR VEW PUTS SPOTLIGHT ON INNOVATION AND INSPIRATION 18 SUPER-SIZED OPTIONS By Denis Langlois VISION & VOICE 22 THE BENEFITS OF POLARIZED By David Goldberg 28 NEXT GEN: OPTOMETRY AND ENTREPRENEURSHIP By David Goldberg 30 MAKING THE BEST USE OF YOUR SALES REPS By Kaia Pankhurst of Marketing4ECPs Cover image: Bolle Holman Floatable sunglasses Find us online at www.opticalprism.ca 8 10 PREVIEW 34 GLIMPSES 36 CALENDAR 37 CLASSIFIED 38 FRAMED: A CENTURY IN CALGARY By Denis Langlois NEXT ISSUE > ECO-FRIENDLY EYEWEAR > HOT LOOKS FOR HOLIDAYS Optical Prism | November 2019 3