Optical Prism November 2017 | Page 23

T Tura Inc.’s TITANflex frames feature contemporary styling with both stabil- ity and stress-resistance. The frames are super flexible at the bridge and temple, ultra-lightweight, comfort- able and less breakable than traditional frames. “TITANflex styles are sophisticated and modern, with a unique construc- tion not common to memory metal product,” says Jennifer Coppel, vice- president of brand management. “The use of acetate materials on fronts, flat sheet memory metal bridges and pierced temples create a strong styling voice that inspires confidence and individuality. The models also have a focus on perfor- mance accents, masculine colours, and create visual interest.” The Ocean Ridge collection by Costa features lightweight, great-fitting sport frames made from nearly inde- structible bio-based resin nylon. The material is sustainable and strong, allowing the frames to hold their shape in extreme hot and cold weather. Tura “Our use of the lightweight and du- rable material Monel and the unique ways we’ve combined acetate and Monel is both high quality and high value,” said Holly Rush, CEO of Costa. Optical Prism | November 2017 23