Optical Prism July 2014 | Page 49

first State of the Industry Address delivered by The Vision Council, a Ritz Carlton Leadership Center session on service delivery, a breaking news Healthcare Reform update and a new customer experience course delivered by renowned speaker Scott Deming. New education highlights include the latest in dispensary, imaging, surgical and wearable technologies, a Global Contact Lens Forum, a Spectacle Lens Expert Track and crowd sourced learning to enhance the profession’s most comprehensive continuing education program. More than 400 companies are scheduled to exhibit, showcasing the latest products, trends and comprehensive solutions. In addition to the excitement on the exhibit floor, community is a central theme over thirty co-located education programs and networking parties scheduled. A current list is available on the website under Show Info. Attendees who register by August 21 will benefit from early bird pricing: a $25 discount on registration fees. Customizable education packages are available with a la carte options and total office pricing for practice groups. As the industry gears up for the 26th annual Vision Expo West, management recently released audit data for Vision Expo East from the March conference. The exhibition and conference achieved the highest attendance in its history with more than 23,600 visitors representing 90 countries and all 50 United States. The audit includes a comparative analysis of qualified attendance numbers over a six-year period and a breakdown by practice type, job title, state, country and continent for 2014. “This year is poised to be the most successful year in the history of International Vision Expo & Conference,” said Deborah Castor, vice president of shows for The Vision Council. “As we head into Las Vegas, we’re building upon the excitement and energy experienced in New York. The industry is at a momentous turning point as medical and product innovations abound. The continued growth of International Vision Expo & Conference proves that this is the event at which eye care professionals can see, learn and do it all.” • To learn more or to register, visit www.VisionExpoWest.com. O P T I C A L P R I S M | J U LY / A U G U S T 2 0 1 4 47