Optical Prism January 2020 OP_January_2020_FINAL_joomag - Page 23

On the cover Carrera 1029 More and more men are seeing the light when it comes to the appeal of lightweight eyewear. And optical companies are anticipating that ultra-light frames will be among the hot COS-TMA 20 trends for men’s frames in 2020. Silhouette’s 20 Years of Titan Minimal Art collection, distributed in Canada by Canadian Optical Supply Co., features frames in materials based on titanium, which creates lightweight yet lasting eyewear. “The Special Edition 20 Years TMA models Carrera 1031 are Silhouette’s unique take on the modern holograph trend,” says COS’s Crystal Geoghe- gan. “Their stunning, futuristic look gives them the appearance of full-rim eyewear, proving that minimalism and high fashion can go hand “We are working to incorporate both in hand.” The special TMA models come in biodegradable and waste-stream reduction options for men and women. zyl into all of our brands for 2020 because Meanwhile, Centennial Optical is bringing to Canada new TLG (Thin. Light. Glasses) we know it’s time,” she says. Safilo also says after many seasons of chunk- frames, which are designed to be modern, ier, heavier frames, the trends are now point- thinner and lighter. ing towards ultra-light. New looks include the TLG053 in navy. Safilo offers lightweight frames for people Another light and airy-looking frame from Cen- tennial is the 5211 from Alfred Sung. Centennial’s Linda Mulford-Hum also believes that 2020 will see the continuation of the popularity of warm hues, cocoa browns, burnt ambers, Tokyo tortoise, nudes and neutrals. Going green is also a focus for the company in the new year. seeking athleisure styles. “Directional, wraparound masks in acetate or injected, with sculpted soft curves, and rubber accents, for technical or fashion appeal, as well as memory metal and titanium styles, are representative of this sports-active look,” says Vladimiro Baldin, Safilo’s chief licenced brand and global product officer. And athleisure is all about offering optimal ultra-violet protection as well. Optical Prism | January 2020 21