Optical Prism January 2018 | Page 5

contents Volume 36 | Number 2 | January 2018 Etnia Barcelona Brindisi SPECIAL FEATURES 26 NEXTGEN: Optimistic about future of eye care By Troy Patterson 30 Coloured lenses will be hot for spring By Denis Langlois 32 Build an effective promotional campaign for your optical By Kevin Wilhelm ON THE COVER 14 Bold and the beautiful By Jody Johnson-Pettit 18 Vintage revisited By Denis Langlois 22 A look at lenses By Troy Patterson OGI Seraphin Niles DEPARTMENTS 06 From The Editor NEWS 28 OptiCon to join Vision Expo starting this year By Denis Langlois 34 Essilor Canada creates Eyezen Scholarship 08 Vision & Voice 10 Preview Plan ‘B’ Eyewear, Komono, Marcolin, WestGroupe, Safilo, Ogi, Optika, Neubau 36 Glimpses 38 Calendar In Our Next Issue OPTICAL PRISM > BLUE LIGHT: WHAT IS IT? WHY IS IT DANGEROUS? 39 Classified 40 Framed: A love affair with frames By Denis Langlois Cover image: Styles Flo and Lotte by Neubau Eyewear > LENSES THAT BLOCK BLUE LIGHT You can check online at www.opticalprism.ca Optical Prism | January 2018 3