Optical Prism January 2016 - Page 10

From the editor It’s 2016 and already the eyewear industry is buzzing with new trends and technology. In this issue, we are excited to share many of these with you as we welcome what is sure to be an interesting new year. We are pleased to bring some exciting new features. In 2015, we launched Eye Focus - a business resource for Canadian eyecare providers featuring tips, designs and industry information to help build your practice. This will appear four times per year in addition to our regular Optical Prism Magazine issues. A fantastic bonus for the ECP who wants to stay on the cutting edge of business. Perhaps one of the most fun announcements each year is the Pantone Colour of the Year, Rose Quartz and Serenity. We found frames from your favourite designers and suppliers for the patient who likes to stay on trend when it comes to fashion. These two colours are perfect for any occasion and the perfect addition to any eyewear wardrobe. This issue also features a wide selection of men’s and ladies frames featuring the top trends for 2016. We asked industry insiders what they thought would be the hottest looks for this year and you won’t be disappointed. Check out many of our product ‘Spotlights’ where we highlight some of the very best looks and designs from across the industry. We are also pleased to launch ‘Framed’. A look at ECPs, industry leaders and designers, in profile, as they share their thoughts and ideas on the eyewear industry. We hope 2016 is a busy and prosperous year for your business. We look forward to sharing your stories and innovations. As always please feel free to connect with me via email, in person or on social media. Happy New Year! Sarah McGoldrick Managing Editor | Optical Prism smcgoldrick@opticalprism.ca 6 Optical Prism | January 2016