OPEN3 Open 3 Complete Book for OMA Website | Page 144
UK
Lucozade
Find your flow
Lucozade energy drink encouraged people to
“find your flow” at busy stations across the UK.
A special wrap within the tunnels of London’s
busy Oxford Circus underground station created
different ‘flow lanes’ and ‘slow lanes’ for people
wanting to move at different speeds.
PRODUCT
Beverages
MEDIA
Transit
AGENCY
Grey London
COUNTRY
United Kingdom
YEAR
2015
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