The Wolf of Wall Street
Roadshow Films
...
ADVERTISER
Roadshow Films
PRODUCT
Entertainment
MEDIA
Street Furniture
AGENCY
Village Roadshow
Roadshow Films let the money do the talking
with this campaign created to launch the
film The Wolf of Wall Street in Australia. The
cashed-up concept required security to guard
the advertising panels which were filled with
genuine $100 notes (to the value of $10,000)
being blown around the star of the film,
Leonardo DiCaprio.
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COUNTRY
Australia
YEAR
2014