Onsite Insites by SatisFacts Research 2015 - 1st Quarter - Page 5

LEASING BEST PRACTICES! Make it personal Tour the actual apartment when possible Ask for the lease three times See prospects to the door Refine your leasing style Focus on VALUE, not price Show off your online reviews Discuss rents and fees confidently Have solutions for all objections Stand and greet Be good with small talk Show prospects what’s in it for them Invite prospects to return for a second visit Sell the lifestyle, not the apartment Set goals for tours and leases Never focus on specials Include links in email responses Look the part everyday Have ready answers Follow up, follow up, follow up