Onsite Insites by SatisFacts Research 2014 - 2nd Quarter | Page 9

How far can you push renewal increases?
Residents don’t leave because of a renewal increase, they leave
because of the perceived value. Is your community a “good deal”?
The game has changed! Learn to
look beyond the dollar and towards
the resident experience. Focus on
these 5 factors that impact the
perception of value and close your
backdoor!
Highlights:
•Why 67% of turnover is controllable
•How "out of order" signs sabotage
your renewal efforts
•Why returning calls and emails
same-day is not longer good enough
•How to increase the number of
prospects you can close on the first
visit

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