on trend magazine issue 5 | Page 61

4. Facebook groups are your friend. With facebook reach on business pages low (although I find posting twice a day and posting on the platform directly instead of via a scheduler works best.) Facebook groups are the place to be. They are actively harvesting your prospects. Join a few and make a commitment each week to participate in the group. Answer peoples questions, comment on other people’s posts and share your page posts as well (if it is permitted). People who do this and do this well will get clients. 5. Grow your email list. If you want to thrive and have consistent revenue, you need to grow your list. Offer people an incentive for signing up for your page, give them a free ebook to showcase your knowledge. Do something. People are not going to sign up for your newsletter or blog just because someone said to. They need a reason. On average an email address is worth $39.46 to your business. So start capturing those emails. Written By - Jamie Palmer owner of Outlier Marketing Group www.outliermarketinggroup. com BUILD YOUR BRAND ONLINE