OMA Annual Report 2016 OMA_Annual_Report_ForPrint_5_23 | Page 5
I N CO N V E R SAT I O N WI T H
O U R C I T I ES
The FUTURE CITIES conference
brought together city thinkers
and culture creators to talk
about the future of our cities
and the role collaboration will
play in getting us there.
P. 4 0
AG M A N D I N D U ST RY AWARDS
An industry with heart
Clever + creative
OMA members donated OMA continued to recognise
$26 million of media space and and celebrate the most creative
advertising production to over and innovative OOH campaigns
200 beneficiaries. throughout the year.
P. 20 P. 32
The OMA continued its strong The University of Melbourne
partnership with the Australian MADE POSSIBLE BY MELBOURNE
Federal Police and the New South campaign was announced as
Wales Police with its eighth the winner of the 2016 annual
consecutive year supporting Creative Collection Grand Prix.
NATIONAL MISSING PERSONS WEEK.
P. 30
P. 18
The OMA hosted its Annual
General Meeting combined with
the Members’ Industry Awards.
P. 54
R E CO R D R ESULTS
OOH N ET R EV EN U E U P
15.8%
TO A N A LL-TIME HIG H OF
$789.5M
P. 44
Q2
Q3
Q4
↑ 18.2% NET RE VENUE
YE AR- O N-YEAR ↑ 14.8% N ET R EVEN U E
YEA R -ON -YEA R ↑ 12.4%
$184.6 m UP FRO M
$1 56.2 M I LLI O N
I N 201 5 $186.4 m U P FR OM
$ 162. 4 MILLION
IN 2015 $241.8 m
NET REV EN U E
YE A R- ON -Y EA R
U P F ROM
$ 215.1 MIL L ION
IN 2015
3