OMA Annual Report 2016 OMA_Annual_Report_ForPrint_5_23 | Page 15

Richard Herring Barclay Nettlefold Charles Parry-Okeden A P N O UT D OO R Q M S MEDIA EXECU TIVE CHA N N E L N ET WORK “We all should have an optimistic view “The future of Out of Home (OOH) “I can’t think of a better time to work in of Out of Home’s (OOH) increasing involves further multi-platform the Outdoor media industry, however, role in advertisers’ media selection. integration, engagi