October 2018 Issue #22 October 2018 Issue #22 | Page 97

Not to mention, the reaction when YSL dropped the male version of their
iconic Touche Eclat back in the day, when most gay guys went berserk!
“When gay men discovered Touche Eclat the whole game changed,” age-
ing expert Stuart Miles told Attitude earlier this year and you know what? He
couldn’t have got it more spot on!
“It’s great to see luxe brands, such as Chanel supporting both sexes with
their latest ‘Chanel For Men’ cosmetics range.”
Instagram beauty king Danny Defreitas told Attitude: “I hope this will bring a
sense of inclusion to men who are passionate about male grooming.
“It can sometimes be off putting to some when branding and packaging is
clearly targeted towards one gender. This is also a step closer to having
genderless makeup, as I truly believe that makeup is for everyone.”
There is one more premium brand that has taken the concept of men’s
makeup and continued to roll with it since 2011 - MMUK MAN.
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