North Texas Dentistry Volume 8 Issue 4 2018 ISSUE 4 DE | Page 9
also without fully engaging with us on a monthly consulting
level,” adds Bethany.
These on-site courses opened up the dialogue with doctors and
teams and then led to a specific request by the doctors. Several
doctors requested mini-courses that would allow them to con-
nect with other dentists and managers and would also give them
some quick and necessary training on subjects such as Leader-
ship, Creative Ways to Attract the New Patients of Your Dreams,
and Staff Hiring. “We found that doctors desired not only
courses that would support them in their role as owners but also
an opportunity to hear from other owners,” notes Bethany.
“However, these courses needed to be affordable and short in
duration.” So, Bethany and Amanda launched yet another way
to serve their clients with Cocktail Hour Courses for CEOs.
Working to keep the costs as low as possible for the owners and
managers, they created two- to three-hour courses that occur
after work and therefore prevent the doctor from having to lose
office production time. In addition, the after work hours opened
up the ability for involved spouses to attend as well. “There is
something powerful about a good topic, great appetizers, and
an opportunity to connect with other owners,” adds Amanda.
In addition to providing out-of-the-box courses for doctors,
Bethany and Amanda consistently brainstorm ways to better
serve the entire dental community, including the critical team
members. Early in 2018, their brainstorming led to the creation
of the Business of Dentistry Academy. “We both had endured
so many subpar courses over the years, and we knew we could
do them so much better,” commented Amanda. They began to
create courses based on the top needs and complaints of teams.
Courses like “Solving Treatment Acceptance Woes,” “Taking
Your Dental Assisting Skills from Good to Great,” and “How to
Practice Happy” resonated with dentists and teams alike. “In
addition to great topics, we wanted to create courses where the
attendees could hear from other course attendees, could deeply
evaluate themselves and their practice, and could walk away with
very clear ways to implement improvements,” adds Bethany.
Through brainstorming
and out-of-the-box
thinking, Amanda and
Bethany have created
courses that are fun,
cost-effective and
short in duration.
Call 214.326.4605
to schedule your 2-hour
complimentary consulting meeting
hellobethany.com
[email protected]
Business of Dentistry Academy
Call 972.810.1855 to learn more about
our customized on site full & half day team trainings
bodanow.com
[email protected]
2019 WORKSHOPS
Office Manager Academy (2 days)
Existing and Prospective Office Managers
Developing a Team That Likes To Be Led
Owners, Office Managers, Team Leads
FODA Treatment Acceptance...The Mindset
Owners and Business Staff
FODA Phones To Front Desk... The VIP Patient Experience
Business Staff
Take Your Assistant From Good To GREAT (2 days)
Dental Assistants
Team Building and Staff Retention
Owners, Office Managers, Team Leads
COCKTAIL HOUR COURSES
Creatively Attracting New Patients That You Actually Like
Owners and Spouses
Cultural Sensitivity Training...Staff and Patient Points of View
Owners, Spouses, Managers
The Marriage of Leadership & Communication...
Support So Your Team Won’t Want To Divorce You
Owners, Spouses, Managers
Visit www.bodanow.com for details and registration
To compliment the topic-specific seminars, they also created a
more comprehensive training academy for office managers and
for those new to dentistry, called Front Office Dental Academy.
“We have seen the climate of hiring change over the past few
years, especially in the DFW metroplex. Many of our clients
have a difficult time hiring great people. So, one of our goals
with the Front Office Dental Academy (FODA) was to provide
the dental field with a fresh group of talented individuals who
are trained by us in all the foundational elements of dentistry
and the business of dentistry,” stated Amanda. They have a
team of individuals that are always hunting for talent in the
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