Nordicum - Real Estate Annual Finland 2012 | Page 56

Shaping the Future Rooted in design, the Lahti region keeps aiming high One of the World Design Capital 2012 partner cities is Lahti. As other participating cities are all located in the Helsinki Metropolitan Area, the inclusion of Lahti has raised some eyebrows – why is Lahti a part of WDC2012? F or those in the know, this is very much a no-brainer. No other city in Finland can claim such a strong legacy in design. The foundation was laid already in the 1950’s with the emergence of world-class furniture industry and has continued strong to this day. Lahti is clearly the centre of the Finnish furniture industry, with approximately half of the employees in the entire sector working in the region. “We have a strong tradition of industrial design in the Lahti region and have enjoyed consistent success in this area,” says Essi Alaluukas, Managing Director of Lahti Regional Development Company LAKES. What the City of Lahti wants to do now is to expand the scope even further by bringing design focus to areas where design approach has been lacking. To speed things along, a couple of years ago the City composed Lahti Design Manual in order to pool together resources and create fresh cityscape. “From the citizens’ point of view, there is need for design that is strong on user experience in everyday life – and this is something we very much want to promote.” vember 2009. The Lahti-based foundation supports design-related research, education and development in Finland with special focus on SMEs. One of the founding members of Finnish Design Foundation is the Lahti-based Kemppi, one of the leading welding technology companies in the world. Anssi Rantasalo, CEO of Kemppi, says that the Foundation is significant in the sense that it supports also smaller companies who do not have access to big resources. “There are plenty of opportunities in the entire process, starting with material selection. Design is, after all, about so many things all at once: there are issues ranging from usability to ergonomic considerations and visual aspects,” Rantasalo says. Anssi Rantasalo is also a member of the WDC 2012 Committee. Through his involvement in the Committee, Rantasalo has become even more convinced that the participation of Lahti is a key element of the entire project: “With its industrial design excellence, Lahti really brings a lot of substance to the WDC2012,” he says. Driving the Industry Form & Function Academically speaking, the anchor for design excellence in Lahti is the esteemed Institute of Design, today a part of Lahti University of Applied Sciences. The newest player in the field is Finnish Design Foundation, established in No- Rantasalo’s own company is a fine example of holistic design approach. In its over 60 years of operation, Kemppi has introduced many new innovations to the market, pioneering the development of both welding technology and productive welding solu- 54 Nordicum Essi Alaluukas, Managing Director of Lahti Regional Development Company. tions. The co \[