Nomad Internet Marketing Magazine February 2017 Issue 02 Issue 02 | Page 11

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ARTICLE

HOW TO REPURPOSE CONTENT FOR MAXIMUM RETURN

Here ’ s how to make your content timely , highly relevant and super-hot , every single time .
Let ’ s face it – online marketing is and always will be about selling stuff to people . Simple .
The techniques might change ( somewhat ) and the methods we use become more refined , but it ’ s still all about selling products and services people need or want .
Keeping that in mind , it ’ s very simple to write a series of reports on all of the basics .
For example : “ How to start a Facebook Fan Page and get 1000 fans interacting with your product .”
“ How to build a profitable list of 10,000 people in 3 months .”
“ How to create products , how to drive traffic , how to use social media , etc .” You get the idea . Now then , here ’ s the trick to making your content super timely and hot : Watch the news . See what the latest brew-ha-ha in marketing is . For example , did Google make yet another change that threw website owners for a loop ?
Then your ‘ how to drive traffic ’ report can be repurposed into : “ How to Drive as Much Traffic as you Want without Google ”
Did Facebook make major changes to their advertising policy ?
Repurpose your Facebook Fan Page report into , “ How to Get All the Facebook Leads You
Want WITHOUT Buying Facebook Ads ”
Or for your , “ How to make a product ” report , you could take the latest marketing trend and write something like this : “ 5 Products [ New Trend ] Users are Screaming for That You Can Make in 2 Days .”
In each case , you ’ ll just go into your Word file , update your document with the new title , add or change the bits specific to the current news or trend , and you ’ ve got a hot selling new product to offer .
Place it on Warrior , JVZoo , etc . Either promote it to your list , or buy enough traffic to get some sales . Your goal is to get noticed by the affiliates , and from there it ’ s Profit City for you and your evergreen content .
The beauty of this system isn ’ t just that you can repurpose your best content over and over again .
When news of a marketing change or new trend hits , you can get your highly relevant product to market almost overnight , filling a market gap practically the moment it ’ s created .
Plus , isn ’ t it wonderful to continue getting paid for content you wrote once , and only need to modify to make it highly relevant again ?
One more tip : If you don ’ t like to write , you can always search for PLR . Then update and tweak it to make it relevant to what ’ s happening now .