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COZY CONFERENCE CALLS THAT CONVERT LIKE CRAZY
We ’ re all too familiar with webinars . And we know that when we get on a webinar , someone is undoubtedly going to try to sell us something . Fair enough . But what if you change the medium ? Suppose you invite a handful ( let ’ s say , 24 ) of your best customers , or your most recent customers , onto a Skype conference call ?
The attendance percentage will be much higher than what you would get with a webinar – often close to 100 %.
The perceived value of a coveted spot on the call is also greater – after all , a webinar holds 1000 people , whereas a Skype call holds just 25 including the moderator .
It ’ s perceived as being different – and that is often a good thing all by itself . It raises interest and provides a bit of intrigue .
You can actually use the names of every single one of your attendees . Talk about making them feel special !
So , what would you talk about on a Skype conference call ?
Anything you might cover in a webinar . The point is to give some good information or coaching to a small group of your best customers .
And at the end ? Of course , you ’ ll give them the opportunity to get more information , more coaching , buy a product , join a membership , etc .
No , you won ’ t make 200 sales . After all , you only have 24 people on the call , max .
But you could sell close to half of those or more . You could definitely form relationships with all of these 24 customers , making you stand apart from any other competitor in their minds .
And you can do this as often as you like .
The marketers who are using Skype conference calling in this manner are making excellent money , 24 people at a time . It ’ s definitely something to consider . And one more thing – if you ’ ve been trying to screw up the courage to do webinars but the thought of speaking to hundreds of people at once is too scary , why not start with 24 ?
Once you do it a few times , you ’ ll have your talk down cold . You ’ ll have gained plenty of confidence , and you ’ ll be ready to jump on that big conference call and make those sales .