Noble Insights June 2017 | Page 2

Letter from the CEO The Payments Challenge: Securing Sensitive Data, Reducing Risk Exposure, and Serving Up a Great CX Identity theft had a banner year in 2016, hitting a record 15.4 million Americans — up 16 percent from 2015, according to the 2017 Identity Fraud Study from Javelin Strategy & Research. Credit card fraud is one slice of the identify theft pie, but it’s a very expensive one. Putting a price tag on that piece is no easy task, but the Nilson Report estimates that losses for 2016 topped $24.71 billion, a 12% increase over the previous year. And card-not-present fraud represents a growing portion of that slice, jumping 40%. Those numbers can be daunting. While data from the Federal Reserve shows that credit card fraud only impacts a fraction of one percent of all purchases made with credit cards, it represents one of the biggest concerns among consumers. This can be attributed to the wide-spread publicity surrounding fraud, building ‘worst-case’ scenarios that play out in people’s minds. Regardless of how small While data security the risk of fraud may be, no one wants to be the is mandatory for victim of having their hard-earned money stolen PCI Compliance, by criminals. “ Given these statistics, securing credit card and payment information is more critical than ever, and improving data security is a leading initiative throughout the contact center industry. Consumers want to have the peace of mind that the companies with which they do business are safeguarding their sensitive data. And not protecting data can be costly for companies. Noble Secure Payment Assist is a new tool for protecting data and reducing risks, while improving the customer experience (CX). it’s also an integral part of the customer experience. Noble ® Secure Payment Assist allows contact centers to manage customer payments safely and efficiently, with the convenience of having an agent on the line to provide assistance. ” Secure Payment Assist utilizes Noble's patented technologies for agent-assisted transactions to help companies manage payments in a protected environment. Using automated tools with touch-tone and data masking, organizations can eliminate PCI scope, reduce the risk of fraud and theft, lower costs, improve agent workflows, and create a better customer experience. Where Will Today's New Technologies Take Your Contact Center? In my last posting, we looked at James K Noble, Jr five trends that experts believe will lead contact center technology markets in 2017. ContactBabel’s “2016 US Contact Center Decision Makers Guide” asked participants to consider 25 technology solutions, and to choose the five most important areas of IT expenditure in their contact center within the next two years. Not surprisingly, their results largely followed along the same lines. The top 10 categories included: Omnichannel, CRM/Agent Desktop Software and Automation, Workforce Management, Performance & Quality Management, Back-office Integration, Homeworking, Web Chat and Email, and Recording and Analytics. At Noble, we work with a number of companies that are on the leading edge of these technologies. Each year, we recognize some of those users with our SNUG Innovations Awards. We were honored to announce this year’s Americas region winners in April at the SNUG 2017 conference in Clearwater Beach. (EMEA and APAC winners will be announced at their regional events later this year.) • Dollar Financial Group for accomplishments in regulatory compliance using the combined force of Noble’s patented Compliance Appliance ® and the powerful Noble ® IQ data and speech analytics suite. • Hair Club for dramatically improving right party contacts and reducing telecom costs with the strength of Noble CallTech ® to build more effective contact strategies. • SCL Health for increasing organizational efficiencies by centralizing services on the Noble Enterprise blended platform, and improving the patient experience. • Tidewater Finance Company for achievements in providing critical feedback to help Noble develop new QA features, and for early adoption of the Noble Composer Omnichannel Multi-session Agent desktop. Continued on page 3... The summer is a busy season for tradeshows, and we look forward to seeing you at these industry events, where our brand ambassadors can help you navigate the newest technologies and see what new opportunities they offer. Visit our website for a full listing of where you can find us. We’ll be sponsoring PACE West meetings from June through December, so if you’re a chapter member, we hope you’ll join us. And of course, we’re always just a phone call away (1.888.8.NOBLE.8) to engage with your account manager.