Noble Insights EMEA June 2017 | Page 2

Letter from the CEO The Payments Challenge: Securing Sensitive Data, Reducing Risk Exposure and Serving Up a Great CX Identity theft hit record numbers in the UK in 2016 – with almost 173,000 incidents, the highest level since records began 13 years ago (Cifas - bbc.co.uk) . Credit card fraud is just one slice of the identify theft pie, but it's an expensive one. The Nilson Report in the USA estimates that 2016 losses topped $24.71 billion, a 12% increase over the previous year. And card-not-present fraud represents a growing portion of that slice, jumping 40%. Those numbers can be daunting. Whilst data from the Federal Reserve in the US shows that credit card fraud only impacts a fraction of one percent of all purchases made with credit cards, it represents one of the biggest concerns among consumers. This can be attributed to the wide-spread publicity surrounding fraud, building ‘worst-case’ scenarios that play out in people’s minds. Regardless of how small the risk of fraud may be, no one wants to be the victim of having their hard-earned money stolen by criminals. Given these statistics, securing credit card and payment information is more critical than ever, and improving data security is a leading initiative throughout the contact centre industry. Consumers want to have the peace of Whilst data security mind that the companies with which they is mandatory for do business are safeguarding their sensitive data. And not protecting data can be PCI Compliance, costly for companies. Noble Secure Payment it’s also an integral Assist is a new tool for protecting data and part of the customer reducing risks, whilst improving the customer experience. Noble ® experience (CX). “ Secure Payment Assist Secure Payment Assist utilises Noble's patented technologies for agent-assisted transactions to help companies manage payments in a protected environment. Using automated tools with touch-tone and data masking, organisations can eliminate PCI scope, reduce the risk of fraud and theft, lower costs, improve agent workflows and create a better customer experience. allows contact centres to manage customer payments safely and efficiently, with the convenience of having an agent on the line to provide assistance. ” Where Will Today's New Technologies Take Your Contact Centre? In my last post, we looked at James Noble five t rends t hat e xperts believe will lead contact centre technology markets in 2017. ContactBabel’s “2016 UK Contact Centre Decision Makers Guide” asked participants to consider 25 technology solutions, and to choose the five m ost i mportant a reas o f I T expenditure in their contact centre within the next two years. Not surprisingly, their results largely followed along the same lines. The top 10 categories included: Omnichannel, CRM/Agent Desktop Software and Automation, Workforce Management, Performance & Quality Management, Back-office Integration, Homeworking, Web Chat and Email and Recording and Analytics. At Noble, we work with a number of companies that are on the leading edge of these technologies. Each year, we recognise some of those users with our SNUG Innovations Awards. We were honoured to announce this year’s Americas region winners in April at the SNUG 2017 conference in Clearwater Beach, Florida. (EMEA and APAC winners will be announced at their regional events later this year.) • Dollar Financial Group for accomplishments in regulatory compliance using the combined force of Noble’s patented Compliance Appliance ™ and the powerful Noble ® IQ data and speech analytics suite. • Hair Club for dramatically improving right party contacts and reducing telecom costs with the strength of Noble CallTech ™ to build more effective contact strategies. • SCL Health for increasing organisational efficiencies by centralising services on the Noble Enterprise blended platform, and improving the patient experience. • Tidewater Finance Company for their achievements in providing critical feedback to help Noble develop new QA features, and for early adoption of the Noble Composer Omnichannel Multi-session Agent desktop. The summer is a busy season for tradeshows, and we look forward to seeing you at these industry events, where our brand ambassadors can help you navigate the newest technologies and see what new opportunities they offer. Visit our website for a full listing of where you can find us. And of course, we’re always just a phone call away to engage with your account manager. Continued on page 3...