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found effect, but also provided a bit of anxiety for some participants. “It was interesting. Gameplayers shaved off the most phone-usage time: around twenty minutes per day.” That can be correlated to the fact that games are designed specifically to be addictive and time-consuming; particularly the online varieties that monetize elements of the gameplay. Losing that much time of phone use, it can be interpreted, is equal to the time lost when a gameplayer gets too entrenched in the game, something Zomorodi knew first-hand. “One of the challenges of the project was called Delete That App. I deleted the app that had been driving me bananas: a game called Two Dots. I had been spending ridiculous amounts of time on it.” “I have not reinstalled it, I’m happy to say...but like a smoker misses cigarettes, I miss my game,” Zomorodi admits. “I know it’s not the best use of my time or my brain, and so I’m resisting, but it’s kind of a constant struggle! I’m shocked by how often the parallels and metaphors relate to addiction, and also relate to healthy living.” Since its debut in late 2012, the New Tech City podcast has undergone a slight tonal shift. While technology is still transformative and disruptive, as business gurus might say, those transformations and disruptions can go either way. Zomorodi noted that the first flush of tech exploration promised much, delivered much, but changed more than just how we as users do things. The tone of the show had to change, slightly, because we were changing too. This was something the Bored and Brilliant project illustrated very clearly. “We’re at a point where we’ve had this portable, personal technology around us for a while. The iPhone came out in 2007, so the euphoria hasn’t completely worn March 2015 Next Article Article Index Events 33