We already offer wellness
– now let’s sell it
The way
we were…
Back in December 1993 the front cover of Network magazine featured
aerobic champion Michael Betts demonstrating how to use the Slide,
the latest training tool from Reebok:
“Slide Reebok involves controlled lateral movement on a low
friction surface. As the participant slides from side to side, they are
replicating the lateral motions experienced during both sporting and
daily activities. While Slide Reebok appears new and unfamiliar, the
concept originated over a century ago. Sliding as a form of lateral
movement training has its roots in northern Europe and Scandinavia.
During the off-season speed skaters would pull down barn doors,
coat them with wax, attach blocks to either end and slide back and
forth to mimic the skating action….The introduction of Slide Reebok
creates a versatile lateral movement training system which not only
reduces the risk of injuries, but also provides an exciting low impact
cardiovascular workout.”
1 thing I’ve learnt…
Aaron Whear, Managing Director of Career Fitness,
careerfitness.com.au
“One thing I’ve learnt from my 24 years in the
fitness industry is that the financial health
of your business is directly proportional to
the size of you