means that you should be creating posts that
are valuable, interesting, and incite an emotion
or a reaction, with the goal of having more
likes, comments, and shares. Ask yourself,
‘What would I respond to? What do I see on
Facebook that ignites a response in me?’ Ask
questions, share content that appeals to your
fans’ interests, and continue to be authentic.
Value
By regularly sharing high quality content
that is interesting, aut