Network Magazine spring 2014 | Page 16

O T S P E T S 7 LL GROUP S SMA S E C C U S TRAINING Of the several steps needed to create a successful small group training business, just giving it a go is the most important. WORDS: BLAKE WORRALL-THOMPSON or aspiring personal trainers – and anyone interested in living a ‘dream’ lifestyle by being a business owner – there is a key plan of attack: work less, earn more. Like most, I thought this wasn’t actually possible for ‘normal’ people and that you had to be some sort of Richard Branson in-waiting to make it a reality (and, frankly, I wanted to be that guy!). The truth, however, is that you don’t have to be an entrepreneurial genius to make it work – you just have to get started. And so I did. Drawn to the concept of small group training, I decided that throwing my lot in with this business model was going to be the game changer for my fitness career. Coming from a one-on-one training background, I had no idea how to run small groups, how much to charge, how to structure the workouts – nothing. But I was prepared to give it a crack. I decided to start with a 6-week program for no better reason than it sounded good to me. I called my ‘female fat l