COMMUNITY
Outdoor training without
the glare!
If you conduct boot camps or train
clients in parks and on beaches,
you’ll appreciate the need to
protect yourself from the elements.
Along with the sunscreen and
sunnies you should be slapping a
hat on, but if you don’t want to
trap the heat then a visor may be
the answer.
Because
they
found
traditional caps uncomfortable
when getting physical, the
team at Scunci developed the Active Wear
Visor. The soft, elastic head wrap conforms
to your head without any annoying buckles or
labels (and as an added bonus, because it’s a
visor ‘hat-hair’ is no longer an issue either). Made with premium
fabrics, and in a range of colours and styles, the visor is a happy
alternative for hat-haters who work out in the sun.
For your chance to win 1 of 4 Scunci Active Wear Visors,
email [email protected] explaining in 50 words
or less why you’d like to get your hands (or should that be
head?) – on this funky headwear.
For more information visit scunci.com.au
In your expert opinion…
Chantal Brodrick, Principal Business Coach and
host of The Fitness Business Podcast
activemgmt.com.au
I don’t have time to use lots of social media to promote
my PT business, so if I only use one, which should it be?
Start by thinking about your target audience. Who are
they and what social media platforms are they using?
Important factors to consider include: how much time
they are spending on a particular channel; how engaged
they are; what sort of communication appeals to them (info/pictures/
video/infographics) and what time of day they are online. Creating an
‘Avatar’ of your ideal customer is a great place to start. Once you can
answer all of these questions, you will have a clear understanding of
the person you want to reach, which will lead you to the best social
media platform for your business.
One last tip – if you are short for time, then plan ahead. Keep in
mind your overarching social media strategy and create a schedule
with four weeks' of content, then use a dashboard like Hootsuite to
schedule your posts; this will ensure you are using your time effectively.
WHAT’S
ON?
Looking to add something new to your training repertoire?
Network has events and training courses galore this Autumn,
all over Australia, and even in NZ. Check out all the details at
fitnessnetwork.com.au/calendar
Animal Flow Level 1 Instructor Workshop
9-10 April Perth
28-29 May Melbourne
9-10 July Christchurch, NZ
Animal Flow Level 2 Instructor Workshop
23 June Sydney
29 June Brisbane
YogaFit Fundamentals
17-19 & 24-26 June Sydney
1-3 & 8-10 July Perth
YogaFit Older Adults
28 April Melbourne
YogaFit Anatomy & Alignment 2
4-5 May Perth
16-17 July Melbourne
21-22 July Sydney
30-31 July Brisbane
YogaFit Level 3
6-7 May Perth
14-15 July Melbourne
28-29 July Brisbane
YogaFit Sweat
23 July Sydney
FILEX Business Summit
28 April Melbourne
PT: Meeting of the Minds
28 April Melbourne
FILEX Convention
29 April-1 May Melbourne
Women of Influence Lunch
Benefit from Chantal’s fitness business and social media
know-how at her FILEX, 2016 session ‘Boost your business,
brand and bottom line' (B2A). Head to filex.com.au to check
out th e session details, full program and to register.
30 April Melbourne
NETWORK AUTUMN 2016 | 35